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Brilliant Beginnings

You never get a second chance to make a first impression. Anyone can self-publish a book; it’s relatively easy and there is no vetting process. Consequently, over a million books are published online each year. Many millions of books, maybe billions, are available through online distributors, in bookstores and from libraries. Why should anyone choose … Continue reading Brilliant Beginnings

Kindle vs Kobo: eBook sales

“Doing what you’ve been doing is going to get you what you’ve been getting.” Seth Godin Last year, I decided to create a Kobo account and upload some of my eBooks so I could do things like manage specific promotions and see how my books performed on a site other than Kindle. I've checked stats on … Continue reading Kindle vs Kobo: eBook sales

The 5-Star-Review “Marketing Strategy”

The games people play now, every night and every day now, never meaning what they say now, never saying what they mean.   I’ve always disliked the whole “pick a number from 0–10” to tell me how you’re feeling or what you think. Ridiculous. What 8 means to you may be different from what 8 … Continue reading The 5-Star-Review “Marketing Strategy”

Apostrophe Use and Abuse

It should be pretty easy to remember how to use an apostrophe since there are so few uses. An apostrophe is used to show possession and omission. Yet, this tiny punctuation hook seems to cause a lot of problems for writers. Pronouns do not need an apostrophe when showing possession. Your opinion is yours. For … Continue reading Apostrophe Use and Abuse

How to Write a Book Review

The purpose of a book review is to inform other potential readers/buyers about the book. Feedback is also helpful to the author. A good review can help increase sales; a poor review can have the opposite effect. To post a review on Amazon, you have to be an Amazon customer. Goodreads and other platforms (Barnes … Continue reading How to Write a Book Review

Goodreads giveaways? Just say no.

I wanted An Accidental Awakening to reach new readers. So I ran a Goodreads Giveaway for 50 copies of the ebook. I'm always up for trial and error to discover which marketing strategies are the best. This one was a big fat ERROR. Who doesn't like to get free stuff? Virtually no one. So people … Continue reading Goodreads giveaways? Just say no.

Why does Amazon show used copies available of my book?

Now that An Accidental Awakening has launched and is available worldwide, I have more insight that popped up along the publishing road that can help you. There are several areas of confusion when it comes to the massive algorithm machine that is Amazon. One issue I've seen many rants about online is the reselling of … Continue reading Why does Amazon show used copies available of my book?

Should I invest in a professional book cover?

Great question! As always, it depends on you, your book, and how you want to send it out to the world. If you have mad skills in the area of cover design, go for it! eBook is easier in this respect than print book covers. You can use a tool such as Canva and create … Continue reading Should I invest in a professional book cover?

Procrastination takes many forms

Yes, yes it does. Even the form of creativity and due diligence. The book cover is complete. The printer is printing my hard copy proofs as I type. All I had to do today was get up and upload my finished book onto Amazon and Kobo. And yet, here I sit, typing a blog post. … Continue reading Procrastination takes many forms

What Are You Reading?

A writer is usually a voracious reader. At least they should be; that’s one way to learn the craft. If you’ve taken some training, good for you. But, you can’t just plop down a story without knowing how a story works if you haven’t at least absorbed that by osmosis from repeated reading. If you … Continue reading What Are You Reading?